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Archivo del Autor: Belen De Leon

FCC Chair Backs Sprint/T-Mobile Merger, Clearing One Hurdle

Ajit Pai said he’s satisfied with the companies’ promises to build a 5G network and spin off a subsidiary brand. The Justice Department still has doubts.
Source: Wired

Instagram’s IGTV copies TikTok’s AI, Snapchat’s design

Instagram conquered Stories, but it’s losing the battle for the next video formats. TikTok is blowing up with an algorithmically suggested vertical one-at-a-time feed featuring videos of users remixing each other’s clips. Snapchat Discover’s 2 x infinity grid has grown into a canvas for multi-media magazines, themed video collections, and premium mobile TV shows.

Instagram’s IGTV…feels like a flop in comparison. Launched a year ago, it’s full of crudely cropped & imported viral trash from around the web. The long-form video hub that lives inside both a homescreen button in Instagram as well as a standalone app has failed to host lengthier must-see original vertical content. Sensor Tower estimates that the IGTV app has just 4.2 million installs worldwide with just 7,700 new ones per day — implying less than half a percent of Instagram’s billion-plus users have downloaded it. IGTV doesn’t rank on the overall charts and hangs low at #191 on the US – Photo & Video app charts according to App Annie.

Now Instagram has quietly overhauled the design of IGTV’s space inside its main app to crib what’s working from its two top competitors. The new design showed up in last week’s announcements for Instagram Explore’s new Shopping and IGTV discovery experiences, but the company declined to answer questions about it.

IGTV has ditched its category-based navigation system’s tabs like “For You”, “Following”, “Popular”, and “Continue Watching” for just one central feed of algorithmically suggested videos — much like TikTok. This affords a more lean-back, ‘just show me something fun’ experience that relies on Instagram’s AI to analyze your behavior and recommend content instead of putting the burden of choice on the viewer.

IGTV has also ditched its awkward horizontal scrolling design that always kept a clip playing in the top half of the screen. Now you’ll scroll vertically through a 2 x infinity grid of recommended clips in a what looks just like Snapchat Discover feed. Once you get past a first video that auto-plays up top, you’ll find a full-screen grid of things to watch. You’ll only see the horizontal scroller in the standalone IGTV app, or if you tap into an IGTV video, and then tap the Browse button for finding a next clip while the last one plays up top.

Instagram seems to be trying to straddle the designs of its two competitors. The problem is that TikTok’s one-at-a-time feed works great for punchy, short videos that get right to the point. If you’re bored after 5 second you swipe to the next. IGTV’s focus on long-form means its videos might start too slowly to grab your attention if they were auto-played full-screen in the feed rather than being chosen by a viewer. But Snapchat makes the most of the two previews per row design IGTV has adopted because professional publishers take the time to make compelling cover thumbnail images promoting their content. IGTV’s focus on independent creators means fewer have labored to make great cover images, so viewers have to rely on a screenshot and caption.

Instagram is prototyping a number of other features to boost engagement across its app, as discovered by reverse engineering specialist and frequent TechCrunch tipster Jane Manchun Wong. Those include options to blast a direct message to all your Close Friends at once but in individual message threads, see a divider between notifications and likes you have or haven’t seen, or post a Chat sticker to Stories that lets friends join a group message thread about that content. And to better compete with TikTok, it may let you add lyrics stickers to Stories that appear word-by-word in sync with Instagram’s licensed music soundtrack feature, and share Music Stories to Facebook.

When I spoke with Instagram co-founder and ex-CEO Kevin Systrom last year a few months after IGTV’s launch, he told me “It’s a new format. It’s different. We have to wait for people to adopt it and that takes time . . . Everything that is great starts small.”

But to grow large, IGTV needs to demonstrate how long-form portrait mode video can give us a deeper look at the nuances of the influencers and topics we care about. The company has rightfully prioritized other drives like safety and well-being with features that hide bullies and deter overuse. But my advice from August still stands despite all the ground Instagram has lost in the meantime. “Concentrate on teaching creators how to find what works on the format and incentivizing them with cash and traffic. Develop some must-see IGTV and stoke a viral blockbuster. Prove the gravity of extended, personality-driven vertical video.” Until the content is right, it won’t matter how IGTV surfaces it.


Source: TechCrunch

In-car commerce startup Cargo extends Uber partnership to Brazil

Cargo, the startup that brings the convenience store into ride-hailing vehicles, is making its first international expansion through an exclusive partnership with Uber in Brazil.

Uber drivers in São Paulo and Rio de Janeiro will now be able to sign up for Cargo and potentially earn additional income by products to passengers during their ride.

Cargo, which launched in 2017, provides qualified ridesharing drivers with free boxes filled with the kinds of goods you might find in a convenience store, including snacks and phone chargers. Riders can use Cargo’s mobile web menu on their smartphones (without downloading an app) to buy what they need.

The expansion into Brazil includes a relationship am/pm convenience stores. In Brazil, about 2,500 am/pm stores are operated and located Ipiranga gas stations. Uber drivers that sign up with Cargo will collect their boxes of products at these stores.

The announcement is an extension of a partnership with Uber that began last July in San Francisco and Los Angeles. Cargo and Uber have added more U.S. cities to the partnership, including Boston, Miami, New York and Washington D.C.

The move will give Cargo access to the more than 600,000 Uber drivers in Brazil. It also signals the beginning of what will be a broader global expansion for the company. Some 20,000 U.S. drivers have used the Cargo service. 

In October, Cargo announced it had raised $22 million in a Series A round led by Founders Fund. The Series A round included additional investment from from Aquiline Technology Growth, Coatue Management and a number of high-profile entertainment, gaming and technology executives such as Zynga  founder Mark Pincus, Twitch’s former CSO Colin Carrier, media investor Vivi Nevo, former NBA commissioner David Stern, Def Jam Records CEO Paul Rosenberg, Steve Aoki, Maria Shriver and Patrick and Christina Schwarzenegger.

To date, Cargo has raised $30 million in venture funding.


Source: TechCrunch

When will customers start buying all those AI chips?

It’s the best and worst time to be in semiconductors right now. Silicon Valley investors are once again owning up to their namesakes and taking a deep interest in next-generation silicon, with leading lights like Graphcore in the United Kingdom hitting unicorn status while weirdly named and stealthy startups like Groq in the Bay Area grow up.

Growth in chips capable of processing artificial intelligence workflows is expected to swell phenomenally over the coming years. As Asa Fitch at the Wall Street Journal noted yesterday, “Demand for chips specialized for AI is growing at such a pace the industry can barely keep up. Sales of such chips are expected to double this year to around $8 billion and reach more than $34 billion by 2023, according to Gartner projections.”

Yet, all those rosy projections don’t suddenly make the financial results of companies like Nvidia any easier to swallow. The company reported its quarterly earnings last week, and the results were weak — pretty much across the board.


Source: TechCrunch

Game of Thrones season 8 finale recap: Rising from the ashes – CNET

Game over.
Source: CNET

Microsoft wants a US privacy law that puts the burden on tech companies – CNET

Europe’s privacy law went into effect nearly a year ago. It’s time for the US to catch up, the tech giant says.
Source: CNET

Report says DOJ may try to block T-Mobile/Sprint deal – CNET

Bloomberg is reporting that the Department of Justice doesn’t think FCC conditions will resolve antitrust concerns.
Source: CNET

The 38 most gut-wrenching Game of Thrones deaths, ranked – CNET

From the brutally bloody to the dreadfully disturbing, these Game of Thrones deaths stand out among the tens of thousands so far.
Source: CNET

Laura Dern and Booking.com join up to celebrate coding and young women – CNET

The travel and commerce site announced over $350,000 in scholarships for girls to study computer science.
Source: CNET

Amazon Prime Day 2019: When is it, what's coming and how can I get the best deals? – CNET

Tips, predictions, current deals and more for the company’s big summer sale.
Source: CNET

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