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Archivo del Autor: Belen De Leon

El cerebro procesa las palabras que más usa de forma distinta al resto

Los patrones de frecuencia de 50 idiomas demuestran que el lenguaje depende de un proceso dual. Los términos más frecuentes se procesan instintivamente mientras que los menos usados requieren un pensamiento racional. El hallazgo podría ser clave para el procesamiento del lenguaje natural
Source: MIT

"La ética que se pide a los políticos se demanda también a la empresa"

Para el padre de la RSC y asesor de la ONU, Bernardo Kliksberg, la sociedad se enfrenta a siete macrodesafíos en los que la tecnología puede ser parte del problema o de la solución. Opina que todos, desde los líderes tecnológicos hasta los jóvenes tienen un papel que jugar
Source: MIT

Airbnb Can’t Win New York—But It Can’t Quit Either

New York City’s latest bill is part of a long campaign pitting hoteliers against the home-sharing site. But success in New York is crucial—regardless of the consequences and costs.
Source: Wired

Relive 1998 as live chat rooms roll out across Reddit in a limited beta

Reddit is slowly rolling out real-time chat rooms across a limited number of subreddits. Currently in beta, Reddit Chat went live in 2017 for a small group of around 7,000 users. Reddit is now expanding this service.

The post Relive 1998 as live chat rooms roll out across Reddit in a limited beta appeared first on Digital Trends.


Source: Digital trends

Funko is getting into Fortnite toys because it’d be dumb not to

Funko. Even if you don’t know the name, you’ve probably seen their toys. They’re the ones who make those figurines with the big ol’ heads that line the walls of half the stores at the mall — the ones that seem to exist for just about every pop culture-related license on the planet, from random 80’s horror movies to mega properties like Star Wars or Marvel.

So of course they’re getting into Fortnite toys.

The company announced today that it’ll ship Fortnite-themed toys across ten different product lines, from clothing, to keychains, to the aforementioned big-headed Pop! figurines. While there don’t seem to be any images of the toys in progress out there just yet, the company says the new stuff should start hitting the shelves by the holidays of this year.

Funko Pop! figures from the company’s Gears of War line — photo by Marco Verch

Fortnite is a pretty obvious fit — and as long as the game’s absolutely ridiculous popularity doesn’t dive off off a cliff before Christmas for some reason, it’s a pretty big win.

It’s easy to imagine Funko-fied versions of the game’s most recognizable bits, like a vinyl keychain Battle Bus or a Pop! version of the supply llama. But even beyond that, it could be a pretty consistent source of new, limited run releases — something that Funko loves to do. Fortnite shifts to a new “season” every few months, with each iteration introducing dramatically new character skins and retiring those that came before it. Fortnite’s creators at Epic undoubtedly have the data to prove exactly which skins are most popular, which should help them figure out which ones to turn into merch.

As of April, Fortnite was reportedly already pulling in around $10 million per day on in-game items alone, and adding a bunch of real world merch to the mix is probably just going to make that money machine crank even harder.


Source: TechCrunch

InkHunter heads to YC to build a try-and-buy tattoo marketplace

InkHunter, an augmented reality tattoo try-on app that was born out of a 48-hour hackathon back in the altogether gentler days of 2014 has bagged a place in Y Combinator’s summer 2018 batch, scoring itself the seed accelerator’s standard $120,000 deal in exchange for 7% equity.

We first covered InkHunter in April 2016 when it had just launched an MVP on iOS and was toying with building a marketplace for tattoo artists. Several months and 2.5 million downloads later InkHunter launched its Android app, having spent summer 2016 going through the ERA accelerator program in New York.

At that time the team was considering a b2b business model pivot, based on licensing their core AR tech to ecommerce apps and other developers. Though they wanted to keep the tattoo try on app ticking over as a showcase.

Fast forward two years and it’s the SDK idea on ice after InkHunter’s app gained enough traction in the tattoo community for the team to revive their marketplace idea — having passed eight million users — so they’ve relocated to Mountain View and swung back around to the original concept of a try-before-you buy tattoo app, using AR to drive bookings for local tattoo artists.

“We are focusing on iterating from ‘try’ to ‘try and buy’ experience, based on feedback we got from our users. And this is our goal for the YC program, which places a lot of focus on growth and user interactions,” CTO Pavel Razumovskyi tells us.

“Last time we have talked, we did not expect such adoption on the tattoo market. But when we saw really strong usage and feedback from the tattoo community, we decided to double down on that audience.”

The newly added booking option is very much an MVP at this stage — with InkHunter using a Typeform interface to ask users who tap through with a booking request to input their details to be contacted later, via text message, with information about relevant local tattoo artists (starting with the US market).

But the team’s hope for the YC program is help to hone their approach.

Razumovskyi confirms they’ve started with a booking request concierge service in the US without onboarding any tattoo artists into the planned marketplace as yet, and are merely hand picking local tattoo artists to help users with bookings.

“While this approach doesn’t scale, it helps us to figure out problems and quickly iterate solutions,” he adds. “We are almost done with this stage, and close to launch an in-app search for tattoo artist into selected locations, listing only licensed artists with the large portfolio.”

InkHunter says close to half (45%) its users have expressed a desire to get a tattoo within the next few months, while it got more than 500 booking requests in the first week of the concierge feature.

Though you do have to wonder whether users’ desire to experiment with ink on their skin will also extend to a desire to experiment with different tattoo artists too — or whether many regular inkers might not prefer to stick with a tattooist they already know and trust, and whose style they like. (A scenario which may not require an app to sit in the middle to take repeat bookings.)

“We want to help them do this with as little regret as possible,” says CEO Oleksandra Rohachova of InkHunter’s tattoo hungry users — so presumably the team will also be carefully vetting the tattoo artists they list on their marketplace.

The main function of the app lets users browse thousands of tattoo designs and virtually try them on using its core AR feature — which requires people spill a little real-world ink to anchor the virtual design by making a few pen marks on their skin where they want the tattoo to live. As use-cases for AR go it’s a pretty pleasing one.

InkHunter also supports taking and sharing photos — to loop friends’ opinions into your skin-augmenting decision, and help the app’s fame spread.

The team’s hope for the next stage of building an app business is once an InkHunter user has settled on the design and placement of their next tat, they’ll get comfortable about relying on the app to find and book an artist. And the next time, for their next tattoo too.


Source: TechCrunch

Intel’s 9th-generation processor could launch next month with 8 cores

Intel may be readying its ninth-generation processor for a launch that could happen as early as next month. Code-named Coffee Lake, these chips will bring eight-core processing power to the mainstream.

The post Intel’s 9th-generation processor could launch next month with 8 cores appeared first on Digital Trends.


Source: Digital trends

JBL Clip 3 review: A top-notch waterproof travel speaker – CNET

The next generation of JBL’s ultraportable Clip speaker delivers with improved sound quality, better battery life and a more rugged design.
Source: CNET

Amazon Web Services Tests Out Two Tools to Help Keep the Cloud Secure

Amid frequent customer data exposures, Amazon Web Services is pushing to spot errors and promote access control.
Source: Wired

Don’t Expect Big Changes from Europe’s Record Google Fine

The European Commission ruled that Google had unfairly used its Android operating system to harm competitors and consumers.
Source: Wired

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