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Archivo del Autor: Belen De Leon

Black Friday sees record $7.4B in online sales, $2.9B spent using smartphones

Following swiftly on the heels of a Thanksgiving that broke records with $4.2 billion in online sales, Black Friday also hit a new high, although it just fell short of predictions. According to analytics from Adobe, consumers spent $7.4 billion online yesterday buying goods online via computers, tablets and smartphones. The figures were up by $1.2 billion on Black Friday 2018, but they actually fell short of Adobe’s prediction for the day, which was $7.5 billion.

Salesforce, meanwhile, said that its checks revealed $7.2 billion in sales (even further off the forecast).

Popular products included toys on the themes of Frozen 2, L.O.L Surprise, and Paw Patrol. Best selling video games included FIFA 20, Madden 20, and Nintendo Switch. And top electronics, meanwhile, included Apple Laptops, Airpods, and Samsung TVs.

A full $2.9 billion of Black Friday sales happened on smartphones. These conversions are growing faster than online shopping overall, so we are now approaching a tipping point where soon smartphones might outweigh web-based purchases through computers.

“With Christmas now rapidly approaching, consumers increasingly jumped on their phones rather than standing in line,” said Taylor Schreiner, Principal Analyst & Head of Adobe Digital Insights, in a statement. “Even when shoppers went to stores, they were now buying nearly 41% more online before going to the store to pick up. As such, mobile represents a growing opportunity for smaller businesses to extend the support they see from consumers buying locally in-store on Small Business Saturday to the rest of the holiday season. Small Business Saturday will accelerate sales for those retailers who can offer unique products or services that the retail giants can’t provide.”

Adobe Analytics tracks sales in real-time for 80 of the top 100 US retailers, covering 55 million SKUs and some 1 trillion transactions during the holiday sales period. Salesforce uses Commerce Cloud data and insights covering more than half a billion global shoppers across more than 30 countries.

One of the reasons we may be seeing slightly less fervent sales than the analysts had predicted is because the holiday sales season is starting earlier and earlier. Black Friday, the day after Thanksgiving when many people have days off, has for a long time been seen by retailers as the start of holiday shopping season. That has changed as retailers hope to catch more sales over a longer period of time.

As more people shop, they are also shopping for more expensive items. Adobe noted that Average Order Value was $168, a new record level yesterday for Black Friday, up 5.9% on a year ago.

Smartphone sales were up 21% over last year and those who were not buying were, as a start, browsing, with whopping 61% of all online traffic to retailers coming from smartphones, up 15.8% since last year.

As with yesterday, e-commerce “giants” with over $1 billion in sales annually were doing better than smaller sites: they had more smartphone sales, and 66% conversions on browsers on smartphones, Adobe said. They have overall also seen a 62% boost in sales this season, versus 27% for smaller retailers.

As with the Thanksgiving sales patterns — when bigger retailers also appeared to do better than their smaller counterparts — there are a couple of reasons for this. One is that the bigger sites have a wider selection of goods and can afford to take hits with deep discounts on some items, in order to lure users in to add other items to their shopping cars that are not as deeply discounted. Or, bigger online retailers can simply afford to give bigger markdowns.

The other is that the bigger stores often have more flexible delivery options. Adobe noted that those using click-and-collect orders, or buy online, pick up in store / curbside grew by 43 percent.

The story is not all rosy for big retailers, however. Edison Trends notes that some big platforms are actually seeing very mixed results this time around.

It will be interesting to see how and if patterns change for smaller retailers on Sunday, which is being dubbed “small business Sunday” to focus on buying from smaller and independent shops. Shoppers have already spent $470 million, and Adobe believes it will pass the $3 billion mark. Cyber Monday, the biggest of them all, is expected to make $9.4 billion in sales.


Source: TechCrunch

Cyber Monday gaming deals 2019: PlayStation, Nintendo Switch, Xbox One, more

Cyber Monday 2019 includes the lowest prices yet for PlayStation, Nintendo Switch, and Xbox One consoles. There’s also some outstanding deals on the best games put out over the past five years.
Source: Digital trends

Ockam raises $4.9 million in seed funding to make it easier for developers to secure and scale their IoT apps

Ockam, a two-year-old, Bay Area-based company that’s selling tools to developers so they can establish an “architecture for trust” within their connected device applications, has raised $4.9 million in seed funding, including from Core Ventures, Okta Ventures, SGH Capital, and Future Ventures.

This serverless platform for IoT development is being led by CEO Matthew Gregory and CTO Mrinal Wadhwa, two cofounders with noteworthy backgrounds.

Before launching Ockam in the fall of 2017, Gregory was an “intrapreneur” at Microsoft, where he says he helped lead Azure’s pivot into open source software and container services. He also spent a couple of years at Salesforce as a product manager and, interestingly, spent a few years years ago as a system engineer working for Stars & Stripes, a syndicate of the yacht-racing competition America’s Cup where he tells us he led an engineering effort to build custom systems of sensors, analytics software and wireless communications tools needed to help the racing team make better decisions.

Wadhwa was meanwhile the CTO of another privately held IoT company, Fybr, that promises real-time data analytics capable of decision making at the edge (versus in the cloud).

Some of what the startup is promising is that, using its technology, IoT systems developers will be able to build more scalable connected systems — as well, crucially, as more secure ones How? Partly through crytpographic keys and partly by assigning credentials to different entities, from devices to people to assets to services.

The company is one of a growing spate of companies hoping developers will increasingly turn to them instead of building out their own software infrastructure.

For example, Particle, a seven-year-old, San Francisco-based platform for Internet of Things devices that has ambitions similar to those of Ockam, recently closed on $40 million in funding in a round that brought its total funding to $81 million).

Ockam raised its seed funding over two tranches, including a $3.2 million round that closed in May and an additional $1.7 million injection from Future Ventures in more recent weeks.


Source: TechCrunch

Black Friday and Cyber Monday 2019 at Target: Deals on Apple, Nikon gear and more – CNET

Black Friday is over, but Cyber Monday is on the horizon, and the deals keep arriving at Target, with more on the way.
Source: CNET

Facebook flags user post in Singapore, under new 'fake news' law there – CNET

“The Singapore government says this post has false information,” the notice reportedly says.
Source: CNET

Black Friday 2019 Kohl's deals: Saturday savings on Fitbit Versa, LG and more (updated) – CNET

Kohl’s is throwing handfuls of Kohl’s Cash at buyers to sweeten its Black Friday deals, giving Target and Walmart a run for their money.
Source: CNET

Best Black Friday camera deals: Up to $500 off Sony, Canon, Nikon, GoPro and more – CNET

Wish you had a better camera to take the family photo at Thanksgiving? Time to change that, thanks to these massive savings on cameras for Black Friday 2019.
Source: CNET

Black Friday online sales surge, as consumers spend big to kick off the holidays – CNET

Cyber Monday e-commerce spending in the US is expected to shatter the one-day record.
Source: CNET

Storm Ventures just closed its sixth fund with $130 million

Storm Ventures, a now 19-year-old, Sand Hill Road venture firm in Menlo Park, Ca., has closed on $130.4 million, shows a new SEC filing. The outfit began its fundraising late last year, according to an earlier filing. It had closed its previous fund with $180 million in 2015.

Storm distinguishes itself in numerous ways, including its exclusive focus on seed and Series A stage enterprise startups, including mobile, SaaS and cloud infrastructure companies.

The partners also have a penchant for helping far-flung startups grow their footprint around the world. Tae Hea Nahm, for example, a founding managing director of the firm (and cofounder of four mobile companies before that, including Airespace and MobileIron), was born in Seoul and has told us in the past that he spends a considerable amount of time in South Korea to attend startup board meetings, as well as to visit with Samsung and others of Storm’s LPs, which includes Korea Telecom.

Ryan Floyd, another of the firm’s cofounders, meanwhile recently posted about his “hunt” for European founders, partly because they are more focused on revenue from the outset than some of their U.S. peers (an increasingly attractive quality in all startups suddenly).

One of Storm’s most notable bets at the moment include Workato, a fast-growing, Cupertino, Ca.-based work automation platform, which two weeks ago announced $70 million in Series C funding led by Redpoint.

Storm — which was involved in the company’s Series A  and B rounds — also participated in the financing.

Another bet is Honeycomb, a three-year-old, San Francisco-based startup whose product promises developer teams that they can see production more clearly so they can resolve issues more quickly. The company raised $11.4 million in Series A funding led by Scale Venture Partners in September; Storm, which had participated in the company’s seed round, also participated among others.

Among Storm’s other, more recent first-time investments, the outfit joined the $6.75 million Series A round of Talview, a two-year-old, Palo Alto, Ca.-based talent assessment and hiring platform, that announced its newest funding in August. More on the company here.


Source: TechCrunch

Here are all the best Black Friday deals still available: AirPods, 4K TV, PS4

Black Friday may be over, but a small selection of the fantastic deals it brought to the table have lived on. The highlights? A 10.2-inch iPad for $329 and a 70-inch Samsung 6-Series 4K TV for $550. Here are all the best Black Friday deals still available.
Source: Digital trends

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