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Archivo del Autor: Belen De Leon

Meet SelfieCircus and 8 more in Snapchat’s new startup accelerator

Snapchat is hedging its bets as its social network shrinks. Today Snap Inc revealed the first class of its startup accelerator called Yellow that offers $150,000 in funding and creativity-centric business education in exchange for what a source says is a seven to ten percent equity stake — in line with other accelerators like Y Combinator. The nine companies will take up a three-month residency in one of Snap’s buildings in Venice, Los Angeles.

The accelerator class ranges from augmented reality and journalism studios to lifystyle brands around weddings and fashion to aesthetic-focused marketplaces like ConBody that pairs you with a muscular ex-convict for workouts.

Yellow calls itself “A launchpad for creative minds and entrepreneurs who are looking to build the next generation of great media companies.” Yellow could become a content provider and potential acquisition feeder for the company. ANRK and Space Oddity Films could boost Snapchat’s AR gaming effort, Hashtag Our Stories could fill Snap Map with citizen news broadcasts, Toonstar could bring animation to Discover, and SelfieCircus could power marketing pop-ups like the Snapbots that sold the company’s Spectacles.

But at the same time, it’s hard not to see Yellow as a potential escape route for Snap’s business if Instagram’s competition does end up stealing all its users. Snapchat lost three million last quarter, contributed to a massive share price downslide. Following today’s departure of COO Imran Khan, it’s trading at $9.66, just a few cents above its all-time low.

If a few of Yellow’s investments blow up and Snap makes capital available for follow-on rounds, the returns could supplement its ad revenue. But none of this first batch of startups looks poised to be gamechangers the way Snap’s acquisitions of Bitmoji and Looksery’s early AR filters were.

Yellow’s Inaugural Class

Here’s a look at the first nine companies in Snapchat Yellow, courtesy of write-ups provided by Snap.

ANRK (London, UK) – a new realities studio, exploring immersive storytelling through AR, VR, games and beyond.

  • We are passionate about human-centered narratives, and use playful interaction and new technologies to create powerful experiences that connect the digital and physical.

ConBody (New York, NY) – a prison-style fitness bootcamp that hires formerly incarcerated individuals to teach fitness classes.

  • ConBody is facilitating an opportunity-filled lifestyle by empowering our community to realize success lies within. We hire formerly incarcerated individuals to build personal discipline through a unique blend of cardiovascular training and bodyweight exercises that take advantage of the resistance properties of everyday objects. We apply military techniques to space constraints intimately familiar to city-dwellers and individuals who reside in small, constrained spaces. In addition, we’re changing the views of formerly incarcerated individuals to be changed by allowing professionals to interact with formerly incarcerated individuals, which allows to give professionals a different perspective on them.

ConBody

Hashtag Our Stories (Durban, South Africa) – an international mobile journalism (MOJO) network, publishing vertical video stories on social media. Created by citizens, curated by journalists.

  • Since September 2017, we’ve empowered 200 citizen storytellers in over 40 countries to produce videos with their phones. We focus on constructive, solutions-based stories and provide more diverse news coverage. Because more cameras and more perspectives means more truth.

Hashtag Our Stories

IDK (Los Angeles, CA) – the ID for Korean music. We are a digital media company expanding in-depth on the music of Korea and K-Pop as a globally recognized genre; showcasing the Identity of the artists that shape the culture. We provide insightful and rich coverage and content for the global Korean Pop audience.

  • We are creating a Global Brand and Destination for an English-Speaking Korean Pop Audience. Our mission is to create rich and stylized content about the Korean Music Genre; less gossip, more news & features. We want to provide a legitimate outlet for Korean Pop Culture; to create emotive, aspirational stories that are visually chic to a young, hyper-aware, and digitally engaged audience.

  • As the company begins we will focus on publishing the best in engaging social video content. We will translate this content across platforms, ultimately building brands, shows, and stories that feed the insatiable audience appetite for Korean Pop. From there we will build towards live events, merchandise, and much more.

Love Stories TV (New York, NY) – a video platform for wedding planning and inspiration, bringing engaged couples and event professionals together in a uniquely visual community. Think of us like ‘Houzz’ for weddings: We connect brides and grooms with the ideas, inspiration, products, and services they need for their weddings in a uniquely visual community.

  • On lovestoriestv.com filmmakers and newlyweds from all over the world share their professionally produced videos along with the data and details about the wedding. Brides and grooms watch the videos to find ideas, inspiration, products, and services for their wedding. We also have an active community of pre-engaged-brides under the age of 24 who watch the videos on our site, social, and Amazon Prime channel for entertainment. We partner with brands and wedding pros to help them reach brides and grooms on our site and channels via the real wedding films that feature them and original content.

Love Stories TV

Premme (Los Angeles, CA) – a fashion-first, body-positive lifestyle brand for the plus-size It-Girl.

  • Today, 67% of women in America wear plus-sizes – yet plus-size fashion only accounts for 17% of the women’s apparel market. When it comes to media representation, plus-sizes are similarly lacking in positive, aspirational visibility. Premme empowers women who have been historically marginalized through fashion-forward, statement making clothing and visionary, contemporary editorial content and imagery. By creating a relatable, yet aspirational, brand that centers plus-size women, we aim to flip the script on what it means to look and be stylish, while leading the conversation and movement towards truly diverse and inclusive fashion.

Premme

SelfieCircus (Los Angeles, CA) – a new kind of circus.

  • SelfieCircus creates popup experiences designed to be documented and shared on social media. The company is building a platform to connect artists, brands, and consumers. The first SelfieCircus will open in Los Angeles in late 2018.

SelfieCircus

Space Oddity Films (Los Angeles, CA) – a content studio exploring tech and culture that creates innovative content for every platformmobile, digital, AR/VR, video games, feature film and television.

  • We tell stories about the convergence of humanity and technology. Our original viral tech horror thriller shorts are the foundation of our brand. Our goal is to make the future now.

Space Oddity Films

Toonstar (Los Angeles, CA) – a digital animation network that creates and distributes daily pop culture cartoons for an “always on” world. Powered by proprietary animation tech, we produce daily, snackable, interactive animated content at unprecedented speed and cost.

  • We have a large and highly engaged audience of teens and young adults generating millions of views per week because our content is sticky, shareable, relatable and engineered specifically for social.  We’re a team of studio alumni and media tech innovators who have produced hit digital animated series, built groundbreaking interactive media technologies and launched mega entertainment franchises. Now we’re on a mission to build a nextgen animation network that delivers greater reach + engagement at a fraction of the operating cost.

Toonstar


Source: TechCrunch

AOC makes curved gaming displays more affordable with G1 series

AOC’s new G1 monitor series brings serious curves to your gaming setup. Starting at $229, these displays feature a screen curvature for immersive gaming, fast 144Hz refresh rates, AMD FreeSync support, and 1ms MPRT.

The post AOC makes curved gaming displays more affordable with G1 series appeared first on Digital Trends.


Source: Digital trends

Nvidia’s GeForce RTX 2060 might launch next year without ray tracing

Though unconfirmed by Nvidia, it’s speculated that the GeForce RTX 2060 may drop support for the new ray tracing when it launches next year. Gamers may need to purchase a GeForce RTX 2070 or higher for ray tracing.

The post Nvidia’s GeForce RTX 2060 might launch next year without ray tracing appeared first on Digital Trends.


Source: Digital trends

Hackers Can Steal a Tesla Model S in Seconds by Cloning Its Key Fob

Weak encryption in the cars’ key fobs allows all-too-easy theft, but you can set a PIN code on your Tesla to protect it.
Source: Wired

Evaneos, the online marketplace for tailor-made travel experiences, picks up $80M Series D

Evaneos, the online marketplace for tailor-made travel experiences, has picked up $80 million in Series D funding. Leading the round is Partech, and Level Equity, with participation from Quadrille Capital, and existing backers XAnge, Serena Capital, and Bpifrance.

The injection of cash is to be used to international development, including increasing headcount from the current 180 employees. It brings total funding to around $108 million since being founded in 2009.

Competing primarily with traditional tour operators, Evaneos offers a marketplace for tailored travel experiences that claims to cut out the middle-person -– that is, the tour operators and major travel agencies -– by connecting travellers directly with a community of local travel agents. Through the site you can browse a range of holiday ideas, then contact a local agent living in the destination country to design a tailor-made itinerary.

The draw for consumers is more personalized travel experiences, while local agencies benefit from an additional source of direct revenue, retaining more income for the local economy. Evaneos counts 1,300 local partners based in 160 destinations, and says it aims to add another 500 in 2009.

The product is available in 9 European countries, and Evaneos name checks Germany, France, Italy, Spain & the U.K. as particularly competitive but where it is seeing most business. To date, more than 300,000 travellers have used Evaneos to create and book a trip.

Meanwhile, personalised travel remains a hot sector for investors. In June, TourRadar, the Vienna, Austria-headquartered online travel agency (OTA) that also targets the multi-day touring market, raised $50 million in Series C funding led by the Silicon Valley growth VC firm TCV.


Source: TechCrunch

Google’s Pixelbook 2 ads reveal bezel-less design ahead of October launch

In an interesting design choice, Google may be shunning bezels entirely on its Pixelbook 2. While this makes for a beautiful laptop, the design may not be ideal for users looking to use the Pixelbook 2 as a tablet.

The post Google’s Pixelbook 2 ads reveal bezel-less design ahead of October launch appeared first on Digital Trends.


Source: Digital trends

Intel acquires NetSpeed Systems to boost its system-on-a-chip business

Intel today is announcing another acquisition as it continues to pick up talent and IP to bolster its next generation of computing chips beyond legacy PCs. The company has acquired NetSpeed Systems, a startup that makes system-on-chip (SoC) design tools and interconnect fabric intellectual property (IP). The company will be joining Intel’s Silicon Engineering Group, and its co-founder and CEO, Sundari Mitra, herself an Intel vet, will be coming on as a VP at Intel where she will continue to lead her team.

Terms of the deal are not being disclosed, but for some context, during NetSpeed’s last fundraise in 2016 (a $10 million Series C) it had a post-money valuation of $60 million, according to data from PitchBook.

SoC is a central part of how newer connected devices are being made. Moving away from traditional motherboards to create all-in-one chips that include processing, memory, input/output and storage is an essential cornerstone when building ever-smaller and more effcient devices. This is an area where Intel is already active but against others like Nvidia and Qualcomm many believe it has some catching up to do, and so this acquisition in important in that context.

“Intel is designing more products with more specialized features than ever before, which is incredibly exciting for Intel architects and for our customers,” said Jim Keller, senior vice president and general manager of the Silicon Engineering Group at Intel, in a statement. “The challenge is synthesizing a broader set of IP blocks for optimal performance while reining in design time and cost. NetSpeed’s proven network-on-chip technology addresses this challenge, and we’re excited to now have their IP and expertise in-house.”

Intel has made a series of acquisitions to speed up development of newer chips to work in connected objects and smaller devices beyond the PCs that helped the company make its name. Another recent acquisition in the same vein include eASIC for IoT chipsets, which Intel acquired in July. Intel has also been acquiring startups in other areas where it hopes to make a bigger mark, such as deep learning (case in point: its acquisition of Movidius in August).

NetSpeed has been around since 2011 and Intel was one of its investors and customers.

“Intel has been a great customer of NetSpeed’s, and I’m thrilled to once again be joining the company,” said Mitra, in a statement. “Intel is world class at designing and optimizing the performance of custom silicon at scale. As part of Intel’s silicon engineering group, we’re excited to help invent new products that will be a foundation for computing’s future.”

Intel said it will to honor NetSpeed’s existing customer contracts, but it also sounds like it the company will not be seeking future business as Intel integrates the company into its bigger business.


Source: TechCrunch

WhatsApp hits India’s Jio feature phones amidst fake news violence

False rumors forwarded on WhatsApp have led angry mobs to murder strangers in India, but the Facebook-owned chat app is still racing to add users in the country. Today it launched a feature phone version of WhatsApp for JioPhone 1 and 2’s KaiOS, which are designed to support 22 of India’s vast array of native languages. Users will be able to send text, photos, videos, and voice messages with end-to-end encryption, though it will lack advanced features like augmented reality and Snapchat Stories-style Status updates.

WhatsApp was supposed to launch alongside the JioPhone 2 that debuted last month for roughly $41, but was delayed. 40 million JioPhone 1s had already been sold. Coming to JioPhone should open up a big new growth vector for WhatsApp as it strives to grow its 1.5 billion user count towards the big 2 billion milestone. Meanwhile, it could make the Reliance-owned Jio mobile network more appealing. WhatsApp rolls out on the JioPhone AppStore today and should be available to everyone by September 20th.

WhatsApp has scrambled to safeguard its app after numerous reports of rumors circulated on its app about gangs and child abductors led angry mobs to kill people in the streets. Five nomads were recently beaten to death in a rural village called Rainpada after residents watched inaccurate videos forwarded through WhatsApp about kidnappers supposedly rolling through the area, BuzzFeed reports.

WhatsApp recently limited how many people you can forward a message to, and began a radio PSA campaign in Hindi on 46 India stations warning people to verify things they hear on WhatsApp before acting on them. But it’s clear that parent company Facebook still sees spreading WhatsApp as part of its mission to bring the world closer together, even as that comes at a cost.


Source: TechCrunch

Google removes Putin critic's ads from YouTube prior to vote – CNET

The critic’s aide said it was “political censorship.”
Source: CNET

Uber appoints Coca-Cola veteran Rebecca Messina as its chief marketing officer

Uber announced today that it has hired Coca-Cola veteran Rebecca Messina to serve as its chief marketing officer. Messina is the first person to hold that title at Uber and will work with its international marketing teams on Uber’s branding and marketing strategies.

Messina will oversee marketing for Uber as it gets ready for an initial public offering that is expected to take place next year. Messina’s appointment is another sign that Uber is building its roster for a stock market debut. Last month, it announced that Nelson J. Chai, former CEO of Warranty Group, will be its new chief financial officer after a long search.

Messina’s tasks include helping to repair Uber’s reputation, which is still smarting from last year’s upheaval, including the resignation of co-founder Travis Kalanick and accusations of a toxic work culture.

While Messina is the first person to hold the CMO title at Uber, Bozoma Saint John previously served as Uber’s first chief brand officer for about a year after joining in June 2017. At that point, Uber was in the midst of a crisis, including numerous reports about sexual harassment, that contributed to the resignation of co-founder Travis Kalanick as CEO. Saint John left Uber in June 2018 after being offered the chief marketing officer position at entertainment industry giant Endeavor.

Prior to joining Uber, Messina was global chief marketing officer at spirits company Beam Suntory, a position she had held since 2014. Before that, she spent 22 years at the Coca-Cola Company, where her last role was senior vice president of marketing and innovation for ventures and emerging brands.

In Uber’s announcement, CEO Dara Khosrowshahi said “I’m thrilled to welcome Rebecca to Uber. She’s exactly the right leader to build our marketing efforts globally and to showcase the ways Uber is igniting opportunities for our customers around the world.”

In her own statement, Messina said “Joining Uber is a once in a lifetime opportunity and a true privilege. My focus has always been on three things: people, growth and brands. Uber checks all three boxes: a rapidly growing global business, with the opportunity to build an iconic brand alongside a team that’s committed to transforming the future of mobility. I couldn’t be more excited about what lies ahead.”


Source: TechCrunch

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