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Archivo del Autor: Belen De Leon

CEOs from Mindshow, SVRF and TheWaveVR are talking social VR at TC Sessions: AR/VR

With Facebook holding a dominant role in the VR space, one would think that the social networking implications are all taken care of — but for the time being, it actually seems to be one of the best areas for virtual reality startups to get creative and find an audience.

VR and AR has the potential to really change how we interact with other people, but who says it has to be standing next to each other over a virtual cup of coffee? At our one-day TC Sessions: AR/VR event in LA later this month at UCLA, we’ll be chatting with founders of startups that are taking some more creative viewpoints for how people are going to interact with virtual worlds.

We’ll be chatting with TheWaveVR CEO Adam ArrigoSVRF CEO Sophia Dominguez and Mindshow CEO Gil Baron about the social possibilities of a world where you can share so much and so little at the same time.

TheWaveVR is aiming to be an impossible VR Burning Man for virtual reality, SVRF wants to become Giphy of the AR/VR world and let people step into creations and Mindshow is getting people to step into VR to create and share their own cinematic storylines. I’m excited about all of the speakers we have coming to this event, but I’m especially excited about this panel.

We’ll chat about how these startups are leveraging network effects to get people onto their platforms, how they’re making the most of the technology while not promoting gimmicks and how they’re thinking about their future success in an industry essentially owned by Facebook.

As a special offer to our fans, save 35 percent on $149 General Admission tickets when you use code TCFAN. Spots are filling up fast — purchase yours today. Students, get your tickets for just $45 here.


Source: TechCrunch

Cratejoy sheds nearly half of workforce amid restructuring effort

Cratejoy, a startup that runs a marketplace for subscription businesses and helps founders launch and scale their own subscription box services, has laid off 18 members of its 43-person team.

The company’s co-founder and chief executive officer Amir Elaguizy confirmed the lay-offs to TechCrunch. He says the cuts are part of a restructuring effort to keep costs in line and that subscribers and merchants will not be impacted.

The startup has raised a total of $10 million to date from investors, including Charles River Ventures, SV Angel, Andreessen Horowitz, Maverick Capital, Start Fund and ACE Venture Fund. Cratejoy completed the Y Combinator accelerator program in the summer of 2013 alongside DoorDash, Le Tote and Bloom That, which itself recently hit pause on its on-demand flower service.

“This was a hard decision made by the leadership team to keep our costs in line,” Elaguizy told TechCrunch. “Whenever we’re forced to make hard staffing decisions it is difficult, and this reduction was no exception. We had to part ways with many very good and talented people.”

Elaguizy declined to elaborate on any other changes to the business.

Austin-based Cratejoy sells a curated collection of subscription boxes and helps entrepreneurs develop their own subscription box. It exists on the premise that the future of e-commerce is these packaged collections of goods delivered on a recurring basis.

For some time, venture capitalists were drinking the subscription box Kool-Aid, but those days appear to be over. Funding into subscription box startups, according to Crunchbase data, has dropped off significantly.

Cratejoy was founded in 2014 amid the subscription box funding boom. The same year it completed its $4 million Series A, Birchbox completed a $60 million round, Dollar Shave Club raised $13 million and Stitch Fix brought in $30 million. With 30 companies raising about $200 million, 2014 was the highest on record for investment in subscription box companies.

Last year, companies in the sector raised just $39.7 million across 20 deals.


Source: TechCrunch

Tesla's Good Model 3 Numbers Prepare It for Harder Tasks Ahead

Tesla made a record 53,239 Model 3 electric sedans this past quarter—but it’s the coming months that will really test the automaker as it aims for stability and expansion into China.
Source: Wired

Walmart to acquire women’s plus-size clothing brand ELOQUII

Walmart is expanding further into apparel with today’s announcement of its plans to acquire the digitally native, women’s plus-size clothing brand ELOQUII for an undisclosed amount. The deal includes ELOQUII CEO Mariah Chase, her executive team and its 100 employees, who will continue to be based in Long Island City, NY and Columbus, OH. They’ll join Walmart’s U.S. e-commerce organization, reporting to Andy Dunn, SVP of Digital Consumer Brands, Walmart U.S. eCommerce, when the deal closes later this year.

Women’s plus-size fashion is of interest to Walmart because it’s one of the fastest-growing segments of women’s apparel, and an estimated $21 billion market, the retailer explains. More than half of U.S. women ages 18-65 now wear a size 14 or higher, but traditional fashion brands often overlook their needs by limiting clothing options, or failing to address fit.

ELOQUII was founded in 2011 and then relaunched in 2014 as a direct-to-consumer brand catering to this market. Since 2015, the company has seen 3x revenue growth and has achieved a Net Promoter score of near 80.

Beyond simply having the means to address this market with more inventory, ELOQUII is another means for the retailer to reach a segment of online consumers who perhaps wouldn’t have otherwise considered shopping Walmart. This is a similar strategy Walmart made when snatching up other fashion brands, including Bonobos ($310M) and ModCloth ($75M), for example. In fact, Bonobos and ModCloth shoppers were so anti-Walmart in some cases, there was a backlash following their acquisitions.

ELOQUII has grown its online profile thanks to savvy internet marketing and high-profile relationships, like the one with Reese Witherspoon, who partnered on a plus-size collection from her clothing line Draper James. The retailer also tapped other brands like Stone Fox Bridal and Jason Wu – the latter designer who’s a fav of celebs like Karlie Kloss, Diane Kruger, and Lily Aldridge.

It has also listened to and promptly responded to customer feedback as it grew.

“Addressing customers’ vocal requests for fashion-forward styles is something ELOQUII does incredibly well,” notes Dunn, in a blog post about the deal. “For example, they recently uncovered 80% of ELOQUII customers work full-time, and one of the most frequent requests from customers was for fashionable work wear. Embracing the feedback, ELOQUII launched The 9-5 Kit and most recently The Premier Workwear Kit, filling an unmet need in the category and further reinforcing trust with customers in the process,” he says.

Walmart has picked up a number of brands to help it expand its reach and inventory in recent years, including Moosejaw, ShoeBuy, Jet.com, Hayneedle, in addition to Bonobos and ModCloth. Most continue to offer their own online stores, though Moosejaw just became the first acquisition to open its own storefront right on Walmart’s site. It also introduced its own Allswell home and bedding digital brand.

The retailer says the ELOQUII deal is expected to close later this quarter. The brand has raised $21 million to date, according to Crunchbase data, from investor including Acton Capital Partners, Greycroft, Grace Beauty Capital, Female Founders Fund, Fabrice Grinda, FJ Labs, Max Ventures, and HDS Capital.


Source: TechCrunch

Amazon raises its minimum wage to $15 to quiet critics – CNET

Amazon’s median salary is $28,446, well below other tech giants.
Source: CNET

These sleep gadgets are way weirder than counting sheep – CNET

Cuddle a headless cat pillow and crawl into a pod as we explore some the strangest inventions designed to lull you to slumber.
Source: CNET

BlackBerry Key2 LE preorders kick off in the US – CNET

The BlackBerry phone will start to ship on Oct. 12.
Source: CNET

Stylish lunchbox Prepd is back and it’s cheaper and more colorful

Remember PrepdThe “lunchbox you won’t be ashamed to carry” raised over $1 million on Kickstarter in 2016, and now it is returning with an iPhone 5c-esque sequel that is both cheaper and more colorful.

Prepd, in case you missed it, isn’t some kind of IOT, smart, next-gen lunchbox. Rather, it’s an unashamedly premium take on the lunchbox built by two designers who were sick of lugging around ugly boxes containing their food. Style aside, it is also designed to keep portions healthy. To date, over 50,000 lunchboxes have been sold worldwide, according to the company.

The new Prepd ‘Colors’ Kickstarter cuts the price of the product to $39 (or $35 for the first 24 hours of the campaign), which is down from $50 in the last Kickstarter . The original version has a recommended retail price of $69 and the new edition is set to sell for $49 after the campaign is over.

The real difference with the new edition is that the elegant bamboo cover of the original version is replaced with a colorful top that uses the same magnetic lock mechanism. Likewise, the same high-quality leak-proof Tritan containers and magnetic reusable cutlery are included in the set.

Founders Chris Place and Will Matters told TechCrunch that they have made a few small optimizations but the goal is to offer some variation — the colors include blue, peach, mint or grey — and make the product more affordable.

“It includes the same benefits of the original product but in a more simple version at a more accessible price point,” Place said in an interview.

“We’re amazed at how many people use it on a regular basis and the changes it makes to their life,” Matters added. “People love it but some say that they can’t justify spending $69 so we wanted to enable more people to get their hands on it.”

Two-and-a-half years is a long time between products, but Hong Kong/U.S-based Place and Matters said they’ve been busy working with retailer and partners, which have included Blue Apron, Bloomingdale’s and Nordstrom. Beyond that, they’ve been partnering with content makers and chefs to develop the companion app that works alongside the lunchbox.

The follow-up act is always tricky, particularly when a project massively exceeded its target as was the case with Prepd. The Kickstarter project is again looking to hit a minimum goal of $25,000 which will cover the tooling and processes to actually build the product. Since Prepd uses Kickstarter in the traditional way — as a platform to validate an idea rather than marketing an existing product — the finished product isn’t due to ship to backers until March 2019, although a number of prototypes have already been developed.

Prepd has bootstrapped itself to date, despite Place and Matters admitting that they have fielded interest from VCs. For now, the duo said they are focused on this Kickstarter campaign but they admitted that they are looking to “energize” their community of lunchbox owners by developing new content for the Prepd app that could include cooking shows or chef live streams.

“We’re looking to harness the community and do what Peloton has done [for cycling] but for cooking,” Place said.

Full details on the new Prepd product can be found on Kickstarter here.


Source: TechCrunch

Uber hires ex-Expedia exec to replace Liane Hornsey as chief people officer

Uber has brought on Nikki Krishnamurthy, Expedia’s former chief people officer, as one of its own. Krishnamurthy is coming on board as chief people officer to replace Liane Hornsey, who resigned in July following a racial discrimination investigation.

According to Reuters, a group of Uber employees of color alleged Hornsey discriminated against Bernard Coleman, Uber’s global head of diversity and inclusion, and unfairly criticized and threatened Bozoma Saint John, who left the company in June. In an email to staff in July, Uber CEO Dara Khosrowshahi did not cite specific reasons for Hornsey’s departure, but simply said she had led the team through a “period of enormous positive change.”

As CPO, Krishnamurthy will oversee the human resources department. That means Bo Young Lee, Uber’s chief diversity officer, will report to her.

“Nikki brings unparalleled experience in building a culture centered around transparency, respect and diversity,” Khosrowshahi said in a blog post. “She is a trusted partner who will help our management team as we evolve our culture, ensuring Uber continues to be a place where employees are supported and welcomed, and where they can grow and thrive.”

Krishnamurthy left Expedia back in June after working at the company for eight years. At the time, it wasn’t clear where she was headed, but GeekWire noted that Krishnamurthy had “liked” a LinkedIn post from Khosrowshahi that detailed Uber’s approach to cultural change. She joins former Expedia colleague Barney Harford, who joined Uber as its first chief operating officer last December.


Source: TechCrunch

Star Trek: Discovery season 2: How to watch, release date, cast, plot and more – CNET

Everything we know about the ongoing CBS All Access series.
Source: CNET

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