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Alibaba challenger Pinduoduo is bringing imported goods to rural homes

Pinduoduo, the latest challenger to China’s ecommerce dominators Alibaba and JD.com, wants to bring affordable, imported items to shoppers in China’s smaller cities and rural areas.

The three-year-old Tencent-backed ecommerce upstart is recruiting importers to set up shop on its marketplace, shows a message on its website. The business is known for offering cheap, sometimes counterfeit goods that initially appealed to users from the less prosperous parts of China but have gradually garnered more price-sensitive urbanites. Its rise is closely linked to Tencent’s popular WeChat messenger, which lets it toy with viral marketing schemes like group deals, a level of access that’s unavailable to, say, Tencent rival Alibaba. Furthermore, the app’s focus on direct sales between manufacturers and consumers helps to keep costs down.

Pinduoduo’s social group-buying model works so well that it’s rapidly closing in on its larger rivals. It claimed 232 million monthly active users by the end of September. That represents only a fraction of Alibaba’s 700 million user base but the newcomer is growing at over 200 percent year-over-year. Pinduoduo already eclipsed JD.com in terms of market penetration according to data analytics company Jiguang. Over the past year, Pinduoduo was installed on 27.4 percent of all mobile devices in China, placing it ahead of JD.com which stood at 23.9 percent and behind Alibaba’s Taobao at 52.5 percent.

And now Pinduoduo becomes attuned to China’s booming cross-border business. People’s cravings for imported, higher-quality goods are surging along with their increasing disposable income. That new demand gives rise to a bountiful supply of “daigou”, or purchasing agents who send overseas goods to Chinese shoppers, and inspires ecommerce operators like Alibaba and JD.com to start their own cross-border businesses. The lucrative sector, estimated by market researcher iiMedia to have generated 9 trillion yuan ($1.34 trillion) in transactions last year, has even drawn unexpected players like NetEase. The Hangzhou-based firm is best known as one of China’s top game publisher but it’s made a dent in cross-border shopping in recent years with its Kaola service, which is reportedly buying Amazon China’s import unit.

TechCrunch has reached out to Pinduoduo for more information on its overseas shopping scheme and will update the story if we hear back. What we know for sure is that the ecommerce site plans to take on 500,000 small and medium-sized merchants for its overseas channel within the next three years, the company’s vice president Li Yuan announced at a November event. Pinduoduo was already delivering imported goods to customers, a business that it said had seen surging transactions last year. Consumers in the countryside have never been more ready to shop online, as Beijing is making a big push to grow digital payments in these regions.

Pinduoduo has yet to make a profit, and the cost of battling Alibaba and JD.com became more evident after it recently announced to raise more than $1 billion just six months after a $1.63 billion initial public offering in the U.S. Time will tell whether cross-border ecommerce — where it plans to replicate its direct sales model — will help it gain an upper hand over the industry giants.


Source: TechCrunch

Cedars-Sinai puts Amazon Alexa in patient rooms as part of a pilot program

Los Angeles medical center Cedars-Sinai is currently piloting a program that places Amazon Echos in more than 100 patient rooms. The smart speakers use Aiva, a voice assistant platform for healthcare, and is intended to help patients communicate with their caregivers. Letting patients use Alexa to perform basic tasks like changing TV channels also frees up nurses to perform medical care.

Backed by Amazon’s Alexa Fund and the Google Assistant Investment Program, Aiva also participated in the Cedars-Sina accelerator program for healthcare startups. The platform also works with Google Home.

After a patient tells Alexa what they need, Aiva routes it to the right person’s mobile phone. For example, if someone needs medicine, their request goes to a registered nurse. If a response takes too long, Aiva reroutes the request “up the chain of command.”

Voice assistants are currently being tested in several capacities in healthcare. For example, voice assistants in Boston Children’s intensive care unit let nurses ask for administrative information, like who is the charge nurse on duty or how many beds are available in a ward. Boston Children’s also piloted voice-enabled versions of the checklist used to validate organs before transplant, with prompts to help reduce error. KidsMD, a program powered by Alexa, is meant to be used by parents at home to help them decide if their kids need to see a doctor.

Amazon still holds the top position in the smart speaker market, and likewise Alexa is currently the voice assistant most often used by hospitals, according to Healthcare IT News. So far, its devices have been used in Boston’s Beth Israel Deaconess Medical Center and Commonwealth Care Alliance, Northwell Health in New York, and Libertana Home Health in Los Angeles, in addition to Cedars-Sinai.


Source: TechCrunch

Elon Musk’s Latest Tweets Could Land Him in Contempt of Court

The SEC has asked a judge to hold the Tesla CEO in contempt of court, but even that didn’t stop Musk’s tweeting.
Source: Wired

Trevor Noah told the best Oscars joke only Africans understood – CNET

If you speak the language of Xhosa, you’re in for a good laugh.
Source: CNET

NASA scientists build ‘primordial ocean’ to re-create origins of life – CNET

Putting the young Earth’s oceans in a glass provides tantalizing clues as to where we might find life in deep space.
Source: CNET

The Oscar-winning movie that gave me period pride – CNET

Commentary: The documentary Period. End of Sentence de-stigmatizes menstruation and allows us to celebrate our periods in our own way. In my case, through tampon doll and uterus pillows.
Source: CNET

Microsoft CEO Defends Army Contract for Augmented Reality

Microsoft CEO Satya Nadella rebuffed a call from employees to terminate a contract making HoloLens augmented reality headsets for the US Army.
Source: Wired

Nubia Alpha is a phone you wear around your wrist that no one asked for – CNET

It’s more watch than phone, really.
Source: CNET

How to share your iTunes library

There are a number of ways to share your iTunes library, but, in a broad sense, it can done in two ways: via Wi-Fi on your home network, or via Bluetooth to a person nearby. Looking to share your iTunes media with another device? You’ve come to the right place.

The post How to share your iTunes library appeared first on Digital Trends.


Source: Digital trends

Startup Law A to Z: Intellectual Property

Whether protected through copyright, trade secret, trademark, or patents, software technology companies depend on IP more so than perhaps any other business type in history.

It is surprising, then, just how little founders think about protecting their own IP. Sure, “product-market fit” is an all-engrossing search for truth that tolerates no distraction, but that is at best an explanation, not an excuse.

The real pros will find product-market fit while documenting and protecting IP along the way — it’s the only way to ensure you own your work, after all.

This article provides an overview to help you think about where your IP sits, how to protect it, and how to avoid certain pitfalls that plague far too many startups.

This is the second article in the Extra Crunch exclusive “Startup Law A to Z” series, following my article on corporate matters last week. I will avoid full repetition here, but briefly, the purpose of this series, alongside other Extra Crunch resources, is to provide you enough information to analyze your business circumstances and evaluate your legal risk exposure to common legal issues facing startups, such as corporate matters, IP, business transactions, compliance/regulatory, and HR. If you see legal risks in these or related areas, you can consult the Verified Expert list of best startup lawyers and reach out for help — it’s that simple.

The Legal IP checklist:

Assigning IP

  • Founder pre-existing IP
  • Employee Confidential Information & Intellectual Property Assignment agreements
  • Independent Contractor/Consulting Services agreements

Protecting IP ownership

  • Licensed IP and modifications/improvements
  • Current or previous employers (see Cal. Labor Code §§ 2780-2782)

Strategic IP Portfolio

Patents

  • One-year statutory bar
  • Provisional patent application
  • International protection
  • Software patents under Alice v. CLS Bank
  • Offense and defense against patent trolls

Trade Secrets

  • Preserve confidentiality
  • Limit and control access

Trademarks

  • Check USPTO trademark database
  • Secure federal trademark registration for enforcement
  • Not merely descriptive

Copyright

  • Original work of authorship
  • Secure federal copyright registration for enforcement
  • Understand ‘Fair Use’

Read on for our detailed breakdown of each of these items.

IP, legally speaking

From a high level, IP rights provide their owners the ability to legally prevent others from using certain technology or other protected assets. IP is essentially a property right that can be sold and assigned to others in the same way that vehicles, houses or any other form of tangible property can be bought and sold. Startups should think about IP along the lines of a portfolio specifically created to protect their particular business goals and strategy, in light of competitive market forces.


Source: TechCrunch

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