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7 Best Mattresses You Can Buy Online (2019)

We tried more than two dozen online bed-in-a-box mattresses. These are the best queen-sized memory foam, hybrid, cheap, and luxury mattresses we found.
Source: Wired

19 Best Tech Deals on PC Gaming, Camping Gear, and More

We found a handful of great tech and outdoor discounts to peruse if you didn’t already order the new iPad or Kindle.
Source: Wired

How Do You Pronounce Buttigieg? The Internet Counts the Ways

As the Internet falls for presidential hopeful Pete Buttigieg’s millennial POV, first it has to learn how to say his name.
Source: Wired

Elon Musk defends tweets in SEC’s contempt proceedings

Tesla CEO Elon Musk argued Friday that his Twitter use did not violate a settlement agreement with the U.S. Securities and Exchange Commission and that the agency’s request to have him held in contempt is based on a “radical interpretation” of the order, according to court papers filed in Manhattan federal court.

The SEC has asked a judge to hold Musk in contempt for violating a settlement agreement reached last year over Musk’s now infamous “funding secured” tweet. Under that agreement, Musk is supposed to get approval from Tesla’s board before communicating potentially material information to investors.

Musk contends he didn’t violate the agreement and that the problem lies in the SEC’s interpretation, which he describes as “virtually wrong at every level.” The filing also reveals new details about the settlement negotiations, notably that the SEC sent Musk a draft agreement that would have required him to obtain pre-approval for all public statements related to Tesla, in any format.

Musk and Tesla never agreed to those terms. Instead, Musk says the agreement requires him to comply with Tesla own policy, which would require pre-approval for “written communications that contain, or reasonably could contain, information material to the company or its shareholders.”

The barbs traded via court filings are the latest in an escalating fight between the billionaire entrepreneur and SEC that began last August when Musk tweeted that he had “funding secured” for a private takeover of the company at $420 per share.  The SEC filed a complaint in federal district court in September alleging that Musk lied.

Musk and Tesla settled with the SEC last year without admitting wrongdoing. Tesla agreed to pay a $20 million fine; Musk had to agree to step down as Tesla chairman for a period of at least three years; the company had to appoint two independent directors to the board; and Tesla was also told to put in place a way to monitor Musk’s statements to the public about the company, including via Twitter.

But the fight was re-ignited last month after Musk sent a tweet on February 19 that Tesla would produce “around” 500,000 cars this year, correcting himself hours later to clarify that he meant the company would be producing at an annualized rate of 500,000 vehicles by year end.

The SEC argued that the tweet sent by Musk violated their agreement. Musk has said the tweet was “immaterial” and complied with the settlement.


Source: TechCrunch

FEMA shared personal information of 2.3M disaster victims with contractor – CNET

The agency gave an outside firm unnecessary information, according to an inspector general report.
Source: CNET

Galaxy A90 with 'Notchless Infinity Screen' confirmed by Samsung – CNET

If there isn’t a notch, where do the front-facing cameras go?
Source: CNET

What’s the cost of buying users from Facebook and 13 other ad networks?

This post reveals the cost of acquiring a customer on every ad channel my agency has tested. The ad channels include Facebook, Instagram, YouTube, Quora, Google Search, Google Shopping, Snapchat, LinkedIn and others. Using this data, you can reduce your costs by identifying which channels are a likely fit for your own product. Then you can focus on testing just those channels to start. I’m pulling data from my agency’s experience testing 15+ ad channels and running thousands of ads for dozens of Y Combinator startups.

This post leaves you with a prioritized to-do list of which channels might work for your product, and reference points for how much you can expect to pay if you get those channels to work.

Which ad channels should I use?

We focus on three criteria when assessing ad channels:

  • Profit — You want to earn at least as much as the cost of acquiring a customer. For example, it’s uncommon to acquire an American customer through Facebook for less than $30 USD. So, your profit per customer should be at least $30 to break even. (In reality, it should likely be 3x more to account for meaningful profit and ad channel volatility.)
  • Volume — If your audience doesn’t exist in significant quantities on a given ad channel, it’s likely not worth your time to experiment with it yet. Especially given your effective audience volume is probably smaller than you think: It’s not just a matter of how many people use the channel, but how many who use it also want your product today and can justify its cost.
  • Targeting — The best-fitting ad channels are those that let you narrowly target your desired audience. If they can’t do this, you’ll be forced to target broadly, which wastes dollars on the wrong eyeballs. This means your customer acquisition cost (CAC) is more likely to exceed your profit margin.

In short, to succeed with ad channels, your product should earn sufficient profit and have a sufficiently large targetable audience.


Source: TechCrunch

FEMA Leaked Data From 2.3 Million Disaster Survivors

The Homeland Security Department inspector general released a damning report about FEMA’s inability to safeguard the personal info of the people it helped.
Source: Wired

Mueller Report memes: He's a faster writer than George R.R. Martin – CNET

The long-awaited document involving President Donald Trump is finished, and that’s enough for social media to start cracking jokes.
Source: CNET

Watch Arnold Schwarzenegger chase a minipony – CNET

The actor shares a video on TikTok of himself frolicking with a pony to Toby Keith’s “Should’ve Been a Cowboy.”
Source: CNET

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